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Zafferano is the new sponsor of Biennale Architettura 2023

26 June 2023

The Veneto-based company, specialist in the segment of portable and rechargeable lamps, has started a collaboration with the prestigious Venetian Foundation as a Sponsor of the 18th International Architecture Exhibition, which will take place from May 20 to November 26, 2023

 

Thanks to this agreement, the Poldina and Pencil lamps will enliven nine areas distributed between Giardini and Arsenale: these cordless lights, that are battery-powered and suitable for outdoor use, will be installed even in outdoor spaces that have been barely used until now. The collaboration with La Biennale di Venezia offers undisputed visibility to Zafferano; gives the chance to confirm Poldina as a design icon; but above all testifies to Zafferano’s commitment in supporting culture and the arts in Venice.

Federico de Majo – founder, designer, and President at Zafferano – says: “The artistic and cosmopolitan spirit of Venice, the city where I was born and lived, has marked my professional path: the atmosphere experienced in the family glassworks in Murano has shaped my profession as a designer; while the city – which is itself a work of art – has provided me with constant inspiration. Because of this bond, in 2017 I wanted Zafferano to become a Supporting Member of the Fondazione Teatro La Fenice; and recently I collaborated with the Fondazione Bevilacqua La Masa and the Accademia di Belle Arti di Venezia, to create the “Poldina Art Lab” initiative dedicated to emerging artists working in Venice. Believing the events organized by the Foundation to be strategic and consistent with Zafferano’s values and interests, I enthusiastically accepted the invitation to collaborate with La Biennale di Venezia, one of the most important institutions in the world for the promotion of art and architecture, and crucial to the prestige and cultural enrichment of Venice.”

Zafferano Lampes-à-porter is a brand division of Zafferano s.r.l., a company founded in 2001 by the Venetian designer Federico de Majo, with the aim of embellishing and customizing living spaces while fully expressing the functionality and aesthetic appeal of Italian design. Wine-tasting glasses, colorful glass and ceramic tableware, indoor and outdoor luminaires, and portable lamps: Zafferano is a world of objects, designed and created to be functional and decorative while offering an emotional experience in living spaces.

Poldina is the most iconic portable and rechargeable, battery-operated lamp from Zafferano Lampes-à-porter, a catalog of wireless lamps that can be moved around at will to illuminate places without electricity, even outdoors. Poldina is equipped with an adjustable LED light source: you can choose both the intensity of the flux, and the color temperature of the light (among three shades); turning on, turning off, dimming, and setting the color of the light are done by touching the touch button on the top of the lamp. Functional, practical, and versatile, Poldina fits into any environment thanks to its essential design. It is available in a table version, in three variants (standard, mini, micro) and fifteen colors, as well as in floor, pendant, wall and peg versions. The innovative contact base makes charging easier and faster.

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