Lodes, a renowned company in the lighting industry, announces the opening of its first pop-up store at the Design Supermarket of Rinascente in Milan for the month of June. Following the launch of Lodes’ first showroom in Milan’s Brera district last year, the brand is embarking on a partnership project in collaboration with Rinascente. This venture will be followed by future openings at the flagship stores in Rome and Turin.
Customers can now purchase a selection of Lodes products both in-store at the Piazza Duomo location and online through the dedicated Home & Design e-commerce channel. The pop-up store will showcase a range of Lodes’ lighting collections, including the new Elara suspension lamp by Nika Zupanc, the Flar table lamp by Patrick Norguet, the Hover lamp by YOY Studio, as well as other designs such as Easy Peasy by Luca Nichetto and the ROD lamp from the Diesel Living with Lodes collection.
The new Lodes pop-up store boasts a contemporary aesthetic, incorporating the brand’s logo as a graphic pattern and featuring vibrant colour accents. Visitors will be greeted at the entrance of the Design Supermarket with a relaxed and inviting ambiance, providing them with an immersive experience of Lodes’ design objects and quality.