The Italian indoor lighting brand participated in the 30th edition of the Fair, from 5 to 9 September, with four new products
The 30th edition of Maison&Objet, the Parisian trade fair dedicated to home décor that sets trends and innovations in the interior lighting, design and lifestyle fields from the heart of Île-de-France, has just ended. Ferroluce was the absolute protagonist. The Italian brand, renowned for producing lamps and lighting accessories, presented to the French and international public four new products created in collaboration with different designers, which enrich the DECò collection with novelties.
The opening to new designers, including Tommaso Caldera – designer, lecturer and contributor to Elle Decor Italia – represents the natural development of Ferroluce’s philosophy, which sees the contamination of different visions and styles as a winning model for enhancing the ceramic material, the beating heart of the brand’s production. Terra Cosmos – the theme of the Fair – had the ambitious goal of decoding the new desires and expectations of clients increasingly looking for extraordinary experiences. It offered visitors a cosmic vision of the future firmly anchored in reality and focused on novelty, creativity and innovation.
It was thus an excellent opportunity to discover Ferroluce’s new expressivity, preparing to consolidate its role as a reference point for all those looking for design objects that can mix iconic shapes and innovative styles to get free from the vintage dictates of classic models and step out of the comfort zones to develop new horizons of innovating, unconventional design.
A brand that experiments, product after product, with a new way of designing, celebrating an unconventional stylistic language and distinguishing itself in the lighting market for its ability to convey the most authentic value of Made in Italy, even in Paris.
